May 7 2020

#Pharma #trust-Pharma trust

Pharma trust eyeforpharma The Reputation Imperative: In Pharma We Trust? One excuse for the lack of innovation within pharma is that it suffers from a bad reputation which inhibits trust among ‘gatekeeping’ stakeholders. By Charlie Burkitt on Mar 20, 2014 Trust has a close relationship to reputation, which is understandably difficult to measure; however, each year the Reputation Institute (a management consultancy) publish league tables of who the public view as reputable – so how did pharma do? I imagine you’re thinking ‘badly’ – as did our Chairman, Paul Simms, who estimated 1 or 2…… well actually, it’s 8. That’s …